Services

BRAND DEVELOPMENT

I'm in the business of giving passionate small business owners confidence and their customers a personal connection through thoughtful brand development. Crafting a brand that accurately portrays your products/services and resonates on a personal level with your audience is an essential trait of every successful business. Together we'll work to create a beautiful and strategic brand you'll be proud of (and we'll have fun doing it!).

PRINT DESIGN

Whether you’re looking for that printed piece that fits perfectly within your brand or you’re just looking for an eye-catching announcement or invitation for your next big event, we can work together to create something memorable. I work very closely with clients to get a thorough understanding of their organization and/or personal needs, audience, and style to create paper-perfect designs.

DIGITAL + SPECIALTY DESIGN

In addition to brand development and print materials, I can also design images for your website (think custom banners, buttons, etc.), promotional materials, stickers, stamps, or other projects. I also know many talented creatives, copywriters, and other delightful folks so if you're looking for something outside of the brand and print design areas, we can still make something work—just ask!

 


THE CREATIVE PROCESS

One of the most important things to me as a designer is making sure that you’re involved in every step of the design process. Through questionnaires, conversations, and a collection of visual inspiration, we will craft a brand that accurately represents your values and tackles your unique goals. As a designer with a unique background in both marketing and adult education, I make sure that you have an understanding of every stage of the design process.

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DISCOVERY + STRATEGY

You found me! You have a project you're excited to get started and you're ready to get the ball rolling! Send me an email with an overview of your amazing project and what your timeline looks like. It's that easy!

After that we'll chat about your project and I'll get to know you and your organization. This is when we can talk timelines, your investment, and address any questions you might have. Following this conversation, I'll send you a proposal + contract.

Branding is all about evoking positive emotion. In order to do this, I'll also provide some homework that will help me (and you) really get in tune with the heart and soul of you and your company/project.

EXPLORATION + DESIGN

With a plan in place and an understanding of your unique story, we can then start working on the visual representation of your brand. We'll both do a bit of visual research to make sure we get things just right. We'll share images of inspiration and make sure we're both on the same page aesthetically. I'll send you a moodboard that will capture the essence of your project, and with your approval, we'll move onto the formal design process.

That's when the magic happens! You'll sit back and relax while I flex my creative muscles. You'll get updates along the way and I'll ask for your feedback. Then I'll make any remaining revisions to perfect the project.

DELIVERY + CELEBRATION

We're all done! I'll wrap up any last touches and upon final payment, I'll provide the final files and materials determined in our contract. Your lovely project is now complete and ready to be released into the world!

This is when we celebrate with a high-five or the virtual equivalent when physical high-fives are not plausible. If you're local (Chicagoland), I'd love to grab a cup of coffee (or ice cream!) with you to celebrate. I'm a firm believer in celebrating accomplishments! :)


TESTIMONIALS

I asked Kristy to make a bridal shower invitation for my sister’s shower. I had a vision, of green and yellow flowers and that was really it. I’m very picky so I was surprised that I didn’t have more of an idea as to what I wanted, but she knew exactly what I wanted. She took my three ideas and truly made the most beautiful invitations I have ever seen! The best part is that they completely represented my sister and the type of shower we wanted to throw for her—classy with a bit of an edgy glamorous fun touch. Lastly, not only was the product amazing and beautiful, Kristy was amazing to work with. She knew everything I needed from printing, to envelopes and the turn around was very fast. I will be returning to Kristy Black Designs many times over.
— Casey Campe, Client in need of a Bridal Shower Suite
Starting a new business from scratch can be overwhelming, especially without any graphic or web design experience. I sought the help of Kristy Black Design to create a new logo and brand for my website and Facebook page. Kristy and I completed grad school together and I knew what to expect of her work ethic after spending 18 months preparing our theses together. However, what she delivered was exceptionally more than what I expected. Kristy took the time to get to know my heart, passion, and goals for my business. She prepared detailed proposals with deadlines and explanations of each deliverable. Not only was she professional, on time, and affordable, she was fun to work with. I highly recommend Kristy Black Design to anyone who wants attractive graphics for their website, Facebook or print. I will definitely seek her help for future projects.
— Kristen Ekiss, Founder of Firebelly Fitness
Our Department hired Kristy to do a complete re-design of our seasonal Activity Guide. Kristy did an outstanding job with a new layout and beautiful final product. She was easy to work with and took our ideas and needs into consideration. I would highly recommend Kristy for design services and plan to work with her again.
— Lisa Glenn, Recreation Supervisor City of Brookfield - Parks, Recreation & Forestry
Looking for a creative and personable designer? Look no further than Kristy Black! A 25 year old logo for a non-profit retirement center was in dire need of a refresh and was chosen to benefit from the 2013 Design Like Mad Marathon. Kristy was on the Design Like Mad team which was charged with the task of creating the new logo and business card, letterhead, and visitor information cards. She collaborated extremely well with the other members of the team for these items, sharing her knowledge and ingenuity all in a friendly positive way. Kristy was fully responsible for the design and layout of a new brochure using the new logo, design elements and color scheme. Bottom line, I loved her work and our residents and board of directors did too! After the design marathon event, Kristy slightly modified the initial logo for us and then prepared all of the files for print - a huge help! I would happily recommend Kristy if you are looking for a combination of great listening skills, very creative talent, and a vibrant personality!
— Ann Lee, Managing Director of Trinity Pines