This a project initially began at Design Like Mad, an annual design marathon where teams of designers and developers work together to create solutions for local non-profits' design needs in just 12 hours. We were paired with Trinity Pines Independent Senior Living Community and were asked to design a new logo, letterhead, business card, information card, brochure, and website. The client asked us to create a fresh look that really promotes its fun and active residents.

I collaborated with Kelly Rauwerdink and John Ziperski to develop the logo, color palette, business card, letterhead, and information card. I also designed the moodboard and was responsible for the design and layout of the brochure.

Following the event, Trinity Pines hired me to further develop their brand through additional print materials and designing a website that would reflect their new branding.


brand development, print design, customized weebly website